Tuesday, March 2, 2010

Content Development

For the past week we've been continuing to develop and organize content for the web experience. I've generated a wire frame of the primary pages for the site, focused more on general organization than specific layout and appearance. The next logical course of action will be to develop a working screen grid and begin developing some page designs.

Some suggestions from our latest critique included the prospect of doing a periodical newsletter as part of the physical aspect of the project, as well as a design for a booth at a gun show. We've also been discussing our merchandise ideas, and how they need to be focused rather specifically on the subject matter of the web experience. (Some of the objects may be rather difficult to physically implement the logo onto.) Another idea was to include merchandise with designs/phrases other than just the IN SIGHT brand identity. This idea might be worth pursuing with some prototype designs to an extent.

The greatest challenge I foresee on the horizon will be physically manufacturing the site, as the levels of interactivity we're planning are well beyond anything either Catie or myself are versed with in Dreamweaver/Flash. (On the note of Flash, I've also discussed with Eddy the possibility of incorporating some bits of motion work as part of the web experience. Such elements could be exported as FLV and woven into the design of the site.)

Another conceptual issue that arose in our last crit was the nature/mood of the sight. Should it remain as serious as it is? Or should it become somewhat humorous in some aspects. Personally I lean more towards serious, with some personal touches to keep it from becoming a dry, business-type site.

To date we've collected 107 bullets so far. We still need to document them all in preparation for visual presentation. This is another task I hope to accomplish before Friday.

Site Map / Development Process PDF
Site Wire Frame PDF

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